The Most Instagrammable Places In Switzerland – Our 11

Rare are the places on this Earth that are approachable and ’Instagrammable’ as this small European country – the country of Switzerland.

Every corner of its land is majestic and breath-taking. This small country is one of the richest in the world – not only in the financial wealth but in nature as well.

Wherever you look, you will be astonished. Mountains, lakes, cities, and villages, they are all picturesque and Instagram worthy places in Switzerland. History, festivals, nightlife, sports, art, and folklore – anytime you visit Switzerland, there will be activities to engage in.

Before you visit Switzerland

Before traveling to Switzerland, there are a couple of the most important things to do:

  • Prepare your mind and soul to be blown by such beauty and contentment;
  • Take your camera with you wherever you go. A drone could be better for the stunning bird’s-eye views, but a regular phone camera will capture delightful images too;
  • Make sure that your battery is always charged, as you will be going to drain it a lot!;
  • Forget about Instagram filters – here you won’t need those, the nature took good care of it.

What are the most instagrammable places in Switzerland?!

Whether you are a professional or recreational photographer, Switzerland is an excellent choice to make jaw-dropping photographs. So, which places in Switzerland are instagrammable, and where will you get the most likes?

There is one exhaustive list in front of you. Forgive us, but it is hella difficult to choose the most Instagrammable places in Switzerland.

1. Bern

The capital of Switzerland, a city which has managed to maintain a charming medieval feel. The Old Town of Bern is recognizable by its many Renaissance fountains, sandstone facades, and historic towers.

Six kilometers of buildings are woven with arcades on their ground floor, hiding restaurants, bars, cafes, cabaret stages and boutiques beneath them. Arcades near the picturesque Nydegg Bridge with its dramatic vaulted arches make a striking Bergen Instagram photo.

Bernese people usually gather in front of the Clock Tower to watch the clock mechanism from the 16th century perform its unique duty. Once simply a meeting place now is a famous Bern Instagram spot.

The best view of the old town you can get from the elevated Rose Garden and from the platform of the Bern Minster, a 101-meter-high cathedral tower. The Rose Garden offers an incredible view of the Old Town and Aare Loop River.

In winter, Bern’s Christmas markets become particularly popular. Festive lights catch the eye everywhere you look and the medieval houses are bedecked in powdery snow.

Every winter, in a small wood near the Schwarzsee lake, passionate ice artist Karl Neuhaus builds a colorful paradise of cave, igloos, and up to 15-meter- high ice sculptures. No wonder Bern was officially named ‘The Most Instagrammable Winter City in the World’.

In between two shootings, enjoy ice skating on Parliament Square, followed by a mug of Glühwein and gingerbread, toasted almonds, and hearty fondue on Orphanage Square and Minster Square to warm you up.

Bern; Source: Instagram

2. Geneva

The starting point of the reform movement and home to the International Committee of the Red Cross, the headquarters of the World Health Organization. It`s one of the UN headquarters,  as well as of numerous other international organizations.

The city lies on the shores of Lake Geneva, the largest European alpine lake, right at the point where River Rhône outflows from it. This cosmopolitan city is known as the “capital of peace”, and the “city of parks”.

When in Geneva, you can engage in many activities. You can visit adventure parks, fairs, museums, festivals, and hiking & biking trails. You can play golf, go horseback riding, explore ski hills, cruise across snowmobiling trails, go zip lining, experience a romantic boat cruise, a private fishing charter, or rent a boat for a memorable day on the water.

The shore of Lake Geneva is spotted with many picturesque chateaus. Hillside vineyards rise from the lake, giving a rare glance into the world of Swiss wine.

The most Instragrammable spots in Geneva:

  • United Nations headquarters and the famous Broken Chair;
  • The Basilica Notre-Dame of Geneva;
  • Pont du Mont Blanc, a bridge over the River Rhone;
  • Outstanding Brunswick Monument, a mausoleum built to commemorate the contribution of Charles II, Duke of Brunswick;
  • The Flower Clock, located in Jardin Anglais on the banks of Lake Geneva, one of the most beautiful and romantic places in Switzerland;
  • The Russian Church in the beautiful Tranchees neighborhood of Geneva; the imposing church entrance has Byzantine striped arches and striking onion domes painted in golden colors;
  • The balcony of Geneva”, offering a stunning panoramic view over the city of Geneva;
  • Jet d’eau, a symbol of the city and the main tourist attraction of Geneva as one of the tallest fountains in the world measuring 140m in height;
  • The city hall, located in the old town, home to the government of Geneva, well-known for its monumental stone ramp that allows access to all the floors on foot and on horseback.
  • Cern, a breathtaking wooden structure hiding the science and innovation center.
the best place to visit in Switzerland
Cern – innovation center

You can check out our blog about 5 places to visit in Geneva here!

3. Zurich

The heart and soul of Switzerland. Wherever you turn your head, both yours and your camera lenses will be gifted with pleasurable views.

Zurich - zurich
Zurich – Is this place good enough for your Instagram account?

The city lays on the Swiss charm with gentle urban river views, iconic churches, and historic neighborhoods. This area is very photogenic with beautiful architecture, the Limmat river, famous churches, and the impressive lake.

The most picture-perfect spots in Zurich are:

  • The Old town with its landmarks Grossmünster, Fraumünster, St. Peter’s Church, the Swiss National Museum, the Museum of Art, and Cabaret Voltaire;
  • Lake Zurich, very clean, with many beautiful beaches and swimming areas. Towering over the rooftops of Zurich lies a mountain Uetilberg, a summit from which you can enjoy a captivating view of the city and lake, and on a sunny day possibly even a glimpse of Alps;
  • Thermalbad & Spa, the mineral-rich “bathing sanctuary” is one of the cities rooftops, a place where you can hydrate and bliss out with the entire cityscape before you;
  • Lindenhof, an elevated park that looks towards the east of the city. It’s one of the best locations to enjoy the Zurich Skyline, especially around sunrise as the sun will often rise opposite;
  • Office Building in Schlieren, a wonder of modern architecture, with windows colored with various colors – sort of like a rainbow;
  • Rhine Falls, 50km away from Zurich, but worth the ride. You can take a boat ride close to the falls and continue through the ravishing countryside and over Schaffhausen with its famous Munot Fortress, all the way to the medieval town of Stein am Rhein. Or you can take the Belvedere panoramic lift to bring you to the platform right above the falls, offering you delight wondrous vistas.
  • When you get dizzy from all the sightseeing, treat yourself with some shopping at VIVAIA boutique. You will be thrilled by their designer fashion pieces and high-quality knitwear. Don’t forget to add hashtag Vivaia Zurich on Instagram.
rhine falls near zurich - rhine falls suitable for instagram
Imagine your Instagram picture here – Rhine Falls

4. Appenzell

About an hour and a half drive away from Zurich, there is a home to thousands of cows. The best time to visit it is from May to October when local farmers bring cattle up to Alpine pasture wearing embroidered costumes.

During summer, it is a hiker’s paradise with Ebenalp and Hoher Kasten as the two popular destinations. They are beautiful and challenging. And for those not keen to hike up the mountain, the cable car operates year-round offering visitors a panoramic view of the rolling hills of Appenzell.

The challenging walk to the Ebenalp offers spectacular views of this fascinating hiking area. The first climb leads you to the picturesque Seealpsee Lake, with the mighty Säntis Mountain in the back.

North-east of Mount Santis, there are Wildkirchli, the three interlinked caves in the Alpstein massif at the height of 1,500 m. Once upon a time, it was a habitation of Paleolithic Neanderthals and today there is a museum with a full bear skeleton that was found in one of the caves.

On the same path as the caves is the Berggasthaus Aescher, a 170-year-old guesthouse which clings to the foot of a vertical cliff face a good 100 m high. Another fascinating restaurant is the Berggasthaus Forelle am Seealpsee, which with its large open-air terrace dominates the western end of the lake.

5. Zug

During the past 10 years, the expat community in Zug has been increasing. Once it was the capital of the poorest canton in the country, and now it is a thriving metropolis of around 30,000 people and a burgeoning tourist destination.

Though the city is the most famous for the lowest tax rates in Switzerland, this 800-year-old city has a lot more to offer. Because of the low taxes, Zug is home to many international companies and communities.

The city is relatively small, yet very diverse, and it is easy to get around.

The main natural attraction of the city at any time of the year is definitely the Zug Lake. In summer, the guests of Zug have an opportunity to visit the Holgrot Caves located in the city surroundings.

You can also take excursions around them and capture magnificent stalactites and stalagmites, as well as several fabulous lakes in the caves. The caves are decorated with spectacular lights, providing a unique experience for its visitors.

The city is situated on the foothill of Zugerberg Mount on the shore of picturesque Zugerzee. The symbol of Zug is the Zytturm Tower with its clock. The pedestrian streets of the town are so wonderful that you can walk there tirelessly.

There are also some small streets with unique buildings generously decorated with all sorts of ornaments. In the Middle Ages, the city was surrounded by impregnable walls, some fragments of which have been preserved to this day.

The defence towers of Zug built in the Middle Ages are also preserved to this day. The most unusual ones are the Old Powder Tower and the Capucine and Gulliver Tower.

As for incomparable architectural monuments, the old Castle Burg Zug is worth being mentioned. This large and incredibly beautiful half-timbered building houses a very interesting collection of antique items.

6. St. Moritz

A Valley of the Inn people is a long high Alpine valley region placed in the eastern Swiss Alps. This cosmopolitan ski resort successfully combines tradition with luxury. It is one of those destinations where you can never get bored.

Why you should rent a limo in St Moritz?!

St. Moritz is one of the most Instagrammable places in Switzerland. Hashtag St. Moritz on Instagram has over 350K posts. It says everything about this place.

St. Moritz is a cradle of Alpine tourism, one of the world’s most exceptional winter sports resorts. There you can enjoy a variety of outdoor activities, both high up in the mountains and lower on the ground or in water.

It is a top destination for photographers in all seasons because of:

  • Julier Pass, one of the few Swiss passes which are open throughout the year.
  • The Maloja Pass which unites two completely contrasting geographical environments: the flat approach of the Engadine from the north is followed by a very steep, winding descent into the Val Bregaglia to Soglio
  • Grevas Alvas above Lake Sils is another rewarding place for photos. A great place to shoot the first sunlight above Lake Sils. The hamlet Blanca above was a setting for a Heidi movie.
  • Take the funicular from Punt Muragl up to Muottas at 2400 meters and enjoy the ever-changing light above the valley. You can see Lake St. Moritz, Lake Sils, Lake Silvaplana and Lej da Staz from there.
  • Lej da Staz (Stazersee), due to its great reflection, is probably Engadin’s most famed photo spot on Instagram. It is also an amazing place for the blue hour and the sunrise. A 20-minute away from Lej da Staz stretches another great view – Hotel Waldhaus at Lake St. Moritz.

7. Lauterbrunnen

The quintessential Swiss alpine village. It is situated in one of the most impressive valleys in the Alps, between mountain peaks and gigantic cliff faces from which 72 waterfalls spill over.

The soothing sounds of water rushing over the rocks wake you up each morning. Stabbauch Falls is Europe’s highest free-falling waterfall.  There is a hiking path leading up underneath the falls where you can get an up-close view from behind the waterfall from a specially built rock gallery.

The region is dotted with chalet-style houses and surrounded by green fields and towering, snow-capped mountains, with the Eiger, Monch and Jungfrau all seen from the village.

After turning off the main road two kilometers from Lauterbrunnen, the twisty mountain road passes through a 1.2 kilometers loop tunnel and then winds its way up the hillside. There on the plateau, 400 meters above Lauterbrunnen, sits a quaint and quiet village of Isenfluh.  

This peaceful little mountain village is perched on a steep rock terrace at 1024 m, and a starting point for walks in the romantic Saustal and further to Mirren and the Lobhorn mountains.

Make videos of Lauterbrunnen for Instagram, because nobody will believe that photos are real. Neither you will believe your eyes. You will think you died and went to heaven. Lauterbrunnen is a heaven on Earth.

8. Grindelwald

No, we don’t think about a Dark wizard who caused disruption in the wizarding world of Harry Potter.

Grindelwald is the largest village in the Jungfrau region. It is situated at the end of the valley of the river Schwarze Lütschine, at the base of the famous Eiger and the impressive Wetterhorn.

Outside of the town center, you’ll come to Grindelwald’s hilly meadows are dotted with chalets, spreading out across a pretty large area. Regardless of the time of the year, you are paying it a visit, Grindelwald will seem fanciful and as from a fairy tale.


At the First Mountain, another marvel of Swiss engineering, you will encounter the most incredible view on the Eiger North Face. It is the starting point for many hiking trails offering fun and action known as the “First Cliff Walk by Tissot”.

They encircle the alpine pastures, forest, and a high waterfall. The lookout platform is near the terrace at the Bergrestaurant which rises 45 meters out into the void. In order to reach it, visitors must first climb on the west side of the First summit.

From there, not only is the view into the valley beautiful, but also the view of the mountainside: the rocks with their layers and niches serve as a take-off and landing place for the alpine choughs. Pretty photogenic. To get down, you can take the zip line, mountain cart and scooter bike which are one of the many activities offered on the First.

beautiful switzerland

9. Interlaken

The town is located on the flat alluvial land called Bödeli between, as its name implies, the two lakes – Brienz to the east and Thun to the west, and alongside the river Aare, which flows from one to the other. It is located in the Bernese Highlands region of the Swiss Alps and represents the main transport gateway to the mountains and lakes in the region.

Being presided over by the three mighty mountains, Eiger, Mönch and Jungfrau, it makes a popular vacation destination and the starting point for numerous activities and excursions.

Over 45 mountain railways, cable cars, chair lifts, and ski lifts lead to 200km of pistes and a dense network of hiking trails. Excursion ships, including historic paddle steamers, ply the waters of Lake Brienz and Lake Thun.

Take a seat in the cable car and ascend Interlaken’s own mountain. Look down upon Lake Brienz and Lake Thun, or admire the Eiger, Mönch, and Jungfrau from the viewing platform at 1,322 meters above sea level.

The picturesque Harder Kulm Panorama Restaurant, a reminiscent of a castle, towers high above Interlaken. It boasts a combination of a fantastic view, delicious food, and good accessibility. Go on a cruise on both lakes and enjoy fabulous views of the impressive mountain scenery or historic castles and romantic waterside locations.

Six splendid castles, each with their own spacious grounds, stand by the water’s edge, boasting incomparable panoramic views of the Bernese Alps. The castles at Spiez, Hünegg, Oberhofen, Schadau, Thun, and Seeburg will take you back in time to witness how the nobility lived in the past.

10. Zermatt

It lies at the upper end of Mattertal, the canton of Valais, at the foot of Switzerland’s highest peaks – Matterhorn, the Toblerone mountain. It is one of the world’s most attractive vacation villages.

The region called “Matterhorn glacier paradise” is Europe’s largest and highest lying summer skiing region. In winter, ski region offers 360 km of pistes in three varied ski areas: the Sunnegga-Rothorn, Gornergrat-Stockhorn, Schwarzsee and Matterhorn glacier paradise. Encompassing 54 mountain railways and lifts as well as 360km of pistes, the region is legendary amongst mountaineers.

Toblerone – Switzerland

The cog railway operates between Zermatt and the 3089-meter-high Gornergrat. The summit offers a fascinating panoramic vista of the Matterhorn, the glaciers and the Monte-Rosa massif, and summits of the Swiss, Italian and French Alps. 

There are six ski lifts as well as a cableway providing access to the Matterhorn Glacier Paradise, the highest summer ski region of the Alps on the Theodul glacier. Crystal-clear mountain lakes peacefully wait for the visitors to swim in, and to breathe in the cool and fresh air of the mountains.

zermatt mountains
Zermatt mountains

Since Zermatt is a car-free village, the best way to reach it is by train. The line leads on 9.4km over dramatic bridges, through galleries and tunnels, across forests of larch and Swiss stone pine, and past rocky ravines and mountain lakes.

Once you arrive there, there will be three main streets running along the banks of the river Vispa, and numerous cross-streets. The views take in the Monte Rosa massif with Switzerland’s highest peak, the second-largest glacier in the Alps, the Gorner Glacier, and a total of 29 mountains above 4,000 m, including the Matterhorn in all its glory. You will have your hands full.

Related: Car hire or limo hire to Zermatt?

11. Lavertezzo

The small village of Lavertezzo is placed in the southernmost canton of Ticino, at the border with Italy. Because of its incredibly picturesque and pristine nature romantically blended with baroque stone buildings, it is renowned as a favourite tourist destination. It makes a perfect starting point for exploring the rural and unspoiled Valle Verzasca and its branch valleys.

lavertezzo instagrammable place in switzerland
Lavertezzo – Instagrammable, isn`t it?

The Valle Verzasca is a largely untouched region in Switzerland. The emerald-hued Verzasca River is probably some of the cleanest, clearest water on Earth. Flowing through a beautiful combination of terrain with steep mountainous inclines and numerous waterfalls cascading over bizarrely formed smoothly polished rocks, this river is perfection.

Deep natural pools and calm places to bathe in the river are popular among canoeists, swimmers, and adventurous divers, but are regarded as difficult and in many places dangerous. Placed in a warm part of the Italian-speaking part of Switzerland, visitors to Lavertezzo enjoy an inviting mixture of local Ticino culture with a Swiss flavor and a variety of ethnic cuisine.

The main object of interest in Lavertezzo is the 17th century double-arched Ponte dei Salti, also known as the Roman Bridge. The only baroque church in the valley, the 18th century Madonna Degli Angeli Parish Church, is also one of its landmarks. On your way up to the valley, stop at the 220-metre high Verzasca Dam wall for bungee jumping into the Lago di Vogorno. It was the location of James Bond’s bungee jump in the film Goldeneye, that’s why it looks so familiar.

Is your battery still fully charged? What are you waiting for?! Grab your camera and head to Switzerland!

Related: Things to do/ to visit in St Moritz!

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2 years ago

I like to Switzerland always with family
Do you have big car for around 10 people
From airport to Zurich city center
How much dose it cost one way
Do you have inside tour with driver in Switzerland

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